GLOBAL BUSINESS BUILDER™

Auerbach offers companies international translation services but also provides specific insights as to whether and how your company can benefit from expanding globally. Small or medium-sized companies face unique challenges, and our team can provide guidance if your company is thinking or can benefit from expanding into a different country.

Before committing to an expansion effort in a specific country or region, it would be helpful to have a crystal ball and understand the risk/reward scenarios, what countries or regions are ripe for your product service. Part of our international translation services involve global marketing services. We assemble a team of senior global marketing professionals in the US and in your target country or region to address your specific business challenges.

The next step is that we gather the needed in-country research and expertise and tailor a plan with specific recommendations. This will help answer questions like how much time and money should you commit to Europe, Asia, the Middle East or Latin America and what market intelligence would you need to know to determine this. This team can determine whether your international marketing strategies are on target before you invest time and money. We can help optimize your investment of time and money internationally. When you are considering about expanding international services, our team can ask questions that you may have not considered: Should you use in-country distributors or agents, how can you vet them to ensure they have the contacts and networks they claim if you don’t speak the language, and do you need an independent third-party evaluation?

INTERNATIONAL SERVICES BENEFITS
If you already have a global marketing plan, our team can audit to see whether any elements are missing and to ensure that your communications will be welcomed by your international target prospects.

Contact Us so we can tailor a solution to your Global Marketing Challenge.