To celebrate our 35^th anniversary, making Auerbach International the most experienced Language Services Provider in the US, we are proud to strengthen existing and add new offerings to expand your ethnic US or global impact:

1. Explaining on our new home page that in most cases, precision matters …. with Chat GPT examples of how AI-only does not ensure that your message is conveyed properly. Only our hybrid model does.
2. Translation of any subject into any language and any combination … not just from or into English, but also (for example) from Portuguese to Chinese or Italian to Arabic.
3. Interpretation: ASL, VRI, CART and Conferences.
4. Interpretation: OPI (Over the Phone) 24/7 in 200 languages for very low rates and only if needed. 
5. Subtitling and Dubbing: Building on our success with the Dalai Lama’s movie into 21 languages.
6. Branding: Multi-lingual analysis with Marketing & Cultural insights.
7. Localization & Internationalization so that your websites, software and multimedia meet global standards and maximum reach.
8. Accessibility services so you can target people with disabilities and limited English proficiency.

BLOOPERS

As always, when AI only, amateurs and non-natives think they write English correctly, the world benefits from humorous examples of what goes wrong. For instance:

• Shanghai sign: “If you are stolen, call the police at once.”
• A French menu offering “Salade d’avocat” which was intended as “avocado salad” became “Salad of lawyer” because “avocat” has both meanings. [Sometimes we do wish that the wrong meaning was correct].
• Google Translate slightly mistranslated the name of the Galician (Spain) “Rapini Festival” as “Clitoris Festival.” Tourism was certainly boosted after that!

Even native English speakers do not quite think logically:

1. US cemetery sign: No exit from burial site.
2. US car wash sign: Wash & Vacuum  Senior Citizens  $15.95.

Translating correctly requires a combination of AI plus human professional linguists. If you value guaranteed precision and accuracy, please request a free Quote from Auerbach International.

We look forward to serving all your language needs with Global Marketing expertise as the year unfolds!