Podcast
DEI in the US and Overseas, and Brazil: Luiza Dreasher of Mastering Cultural Differences
Summary: Episode 62
As President and CEO of Minnesota-based Mastering Cultural Differences, Luiza Dreasher has over 20 years’ experience in the areas of diversity, equity, inclusion (DEI), and cultural competence. With Whites projected to be the minority in the US by 2045, Luiza explains the economic benefits of implementing DEI programs in all organizations … resulting in more customers and more sales. While some employees may feel threatened, she emphasizes...
As President and CEO of Minnesota-based Mastering Cultural Differences, Luiza Dreasher has over 20 years’ experience in the areas of diversity, equity, inclusion (DEI), and cultural competence. With Whites projected to be the minority in the US by 2045, Luiza explains the economic benefits of implementing DEI programs in all organizations … resulting in more customers and more sales. While some employees may feel threatened, she emphasizes...
Global Platform Partnerships: Rachel Carruthers of Canva
Summary: Episode 61
As the Global Platform Partnerships lead of Australia-based Canva, a worldwide design platform with users from over 190 countries, California-born Rachel Anne Carruthers discusses Canva’s global blueprint and how they tailor their marketing strategies to specific countries or regions such as India and Indonesia. She explains how culture affects users’ design experience and platform behavior, ethical dilemmas about incorporating certain icons and...
As the Global Platform Partnerships lead of Australia-based Canva, a worldwide design platform with users from over 190 countries, California-born Rachel Anne Carruthers discusses Canva’s global blueprint and how they tailor their marketing strategies to specific countries or regions such as India and Indonesia. She explains how culture affects users’ design experience and platform behavior, ethical dilemmas about incorporating certain icons and...
Bringing Bioscience and MedTech Firms to the U.S.: Karina Sotnik, CEO of WorldUpstart
Summary: Episode 60
The US is one of the world’s most difficult markets to enter and navigate, particularly for biosciences and MedTech firms. But it is also among the most lucrative if done correctly. Karina Sotnik of Philadelphia-based WorldUpstart explains the many issues that even the most seasoned global executives don’t realize: venture funding, regulations, managing the 52 possible governments to deal with, the huge amount of competition, talent acquisition...
The US is one of the world’s most difficult markets to enter and navigate, particularly for biosciences and MedTech firms. But it is also among the most lucrative if done correctly. Karina Sotnik of Philadelphia-based WorldUpstart explains the many issues that even the most seasoned global executives don’t realize: venture funding, regulations, managing the 52 possible governments to deal with, the huge amount of competition, talent acquisition...
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