Starbuck’s is the popular US coffee chain that entered Australia.Bunnings is an Australian chain of…
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Starbuck’s is the popular US coffee chain that entered Australia.Bunnings is an Australian chain of…
March has arrived like a Lion. Hopefully, you’re enjoying a roaring start to this month.…
With the advent of new bots and new methods, many companies still rely on translation…
One month down and eleven more ahead! February has arrived, filled with dreams of ever-increasing…
After 30+ years in the language business, the most common question people ask is “How…
Welcome to 2023! The holidays have come and gone leaving many of us with the…
As a year-end gift to our clients and supporters, we wanted to offer an amusing…
As year-end approaches, we wanted to remind you that last-minute translation “gifts” of documents, videos,…
Oh, the weather outside is frightful but the fire is so delightful! December is here…
As the US holiday of Thanksgiving approaches, we would like to extend our appreciation to…
Over the river and through the woods, to Grandmother’s house we go! November, the month of…
Many people assume that if others can speak a language, they can translate it. If…
Welcome to Spook-tacular October! October, the month of ghouls and goblins, ghosts and gremlins is…
Consider the following consumer trends: 93% of world internet users are outside North America1 76%…
Auerbach International is delighted to announce that The Great 14th, the unique autobiography of the…
September signals the beginning of Fall. September is the month of Rosh Hashanah, the Jewish…
This summer we have presented various solutions to problems that many organizations were not aware…
Welcome to August!!! Ah, August, the month that brings a conclusion to summer. The return…
Happy July to All! The dog days of Summer are upon us and that, of…
Many companies use overseas agents or distributors to do their translations. You assume, because “they…
Dear Profit, As companies re-engage during life after (or with) Covid, in-person conferences are igniting…
Greetings! Summer has arrived and for the first time in a couple years we can…
Welcome to the May Friday Funnies! It’s already May? 2022 is flying by with a…
One of the biggest mistakes companies make is to invest huge sums into a new…
Welcome to April Friday Funnies! April, when thoughts run to the arrival of warmer weather,…
Welcome, once again, to this month’s edition of Friday Funnies! Before we commence with the…
Welcome to February’s Friday Funnies! The economy is heating up and business is buzzing again.…
Dear Profit, Translating is converting written communication and Interpreting is converting spoken communication from one…
Happy Friday! The revelry of the holiday season has passed, Omicron is present and…
Season’s Greetings! Our mid-month email normally features information about language services and how those services…
Happy Holidays! ‘Tis the season for warm cheer, visions of sugarplums,…
Hello, Profit, You may be aware of Machine Translation (MT), and how it’s implemented by…
November marks the start of the holiday season and Thanksgiving may be the favorite holiday…
Virtually all US enterprises have a website in English. But few have enhanced their multicultural…
A very happy Friday, Alex, Crisp breezes and the changing colors of foliage signal the…
As one of the oldest language agencies in the US, we’ve encountered some unique challenges during our 30 years of providing translation solutions to…
A very happy September to you! Every month we celebrate the unintended foibles of…
Traditionally, the motto in US business is that the client is always right. At Auerbach International, we…
A new month and a new journey into the world of misanthrope-drafted mistranslations! Whether it’s…
Most people, from presidents to press corps, are unaware that spoken communication is called interpreting…
A very happy 4th of July Weekend to all! With the pandemic slowly receding…
As you’re aware, we at Auerbach International translate documents, videos, websites and software and have done so…
As we all enter the Memorial Day weekend and the beginning of a normalized summer,…
Hello everyone, How does one capture the essence of one of the most legendary lives…
Welcome to the April edition of Friday Funnies, Auerbach International’s monthly presentation of the humorous…
Happy Spring, Welcome to the March 2021 installment of FRIDAY LANGUAGE FUNNIES – a humorous sample of…
Happy February! It’s time for a funny lesson… Imagine that you run Mazda and have…
Holiday Greetings to All! I hope this finds you free of Covid and able to…
Happy Thanksgiving! Many of us think of Thanksgiving as a uniquely U.S. holiday, but many…
Welcome to Fall 2020! Today is the beginning of the most challenging Fall our businesses…
Welcome back to our irregularly scheduled programming: Here we are in the dog days of…
Welcome to another episode of “Don’t Say We Didn’t Warn You!” Q: When you market your…
It’s time, once again, for the Auerbach International tour of “Twisted Translations”! Every kid’s dream…