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PODCASTS

Others’ interviews with Philip Auerbach

Communicating Your Value Worldwide. Philip Auerbach interview for the Business Influencer Podcast series, May 2024

Per a very critical critic, “On a scale of 1 to 10, this is a 17!”

Global Gurus: Stories of International Business

podcast-auerbach

With Auerbach Podcasts, you can find and listen to guests from all kinds of ventures — large and small companies, nonprofits, consultants, and others – showcase their careers, experiences, cultural and translation challenges, and what’s worked and what hasn’t – as they enter new global markets.

By episode number and guest name.

Accounting, Banking & Finance: 

04 Jon Pedersen | 06 Joerg Kemkes | 18 Max Sutherland | 30 Michael Markiewitz | 66 Vinod Jain

Africa:

05 Mo Cissé | 16 Mario Lanzarotti | 18 Max Sutherland | 23 Dan Vega | 35-36-37 Komi Klu

Arabs. See Middle East.:

Argentina:

10 Sol Asina

Australia:

11 Bill Kenney | 46 Cynthia Dearin | 61 Rachel Carruthers

Asia:

12 Tom Finn | 13 Lanie Denslow | 14 Eric Levine | 19 Doug Hartley | 23 Dan Vega | 29 Doug Bruhnke | 32 Andrew Weiler | 33 Adrian Kingwell | 40 Marion Rosenthal | 64 Gabor Holch | 66 Vinod Jain | 70 Paul Hutchinson

Belize:

03 Craig Handley

Bioscience:

60 Karina Sotnik

Branding:

14 Eric Levine | 21 Gene McCarthy | 44 Cecile Israel | 46 Cynthia Dearin | 67 Victoria Pelletier | 68 Teo Husemann

Brazil. Also see Latin Amer.:

59 Danila Palmieri | 62 Luiza Dreasher

Bribery:

21 Gene McCarthy | 23 Dan Vega | 36 Komi Klu | 38 Komi Klu | 69 Ricardo Franco

Canada:

12 Tom Finn | 34 Matt Rocco

China & Taiwan:

13 Lanie Denslow | 16 Mario Lanzarotti | 21 Gene McCarthy | 22 Liz Nuñez | 25 Tom Fuller | 37 Komi Klu | 44 & 45 Cecile Israel | 52 Tamar Hela | 57 Josh Halpern | 64 Gabor Holch

Coaching & Teaching:

02 Rachel Paling | 12 Tom Finn | 13 Lanie Denslow | 16 Mario Lanzarroti | 32 Andrew Weiler

Colombia: 

70 Paul Hutchinson

Communication:

09 Eden Tadasse | 11 Bill Kenney | 27 Victoria Rennoldson | 35 Ellen Moran | 47 Michael Reddington

Cross-cultural:

13 Lanie Denslow | 27 Victoria Rennoldson | 42 & 43. Smit and van der Lende | 62 Luiza Dreasher

Cultures:

01 Mark Smith | 02 Rachel Paling | 04 Jon Pedersen | 08 Dave Chesson | 09 Eden Tadasse | 10 Sol Asina | 12 Tom Finn | 13 Lanie Denslow | 19 Doug Handley | 20 Travis Johnson | 22 Liz Nuñez | 28 Diane Bryne | 35 Ellen Moran | 46 Cynthia Dearin | 47 Michael Reddington | 54 Zach Person | 59 Danila Palmieri | 61 Rachel Carruthers | 62 Luiza Dreasher | 69 Ricardo Franco

Developing countries:

09 Eden Tadasse | 16 Mario Lanzarotti | 24 Adi Patil | 26 Rocky Zapata | 36-37-38 Komi Klu | 49 Gunjan Bagla | 53 Nadine Reichenthal | 55 Michael Klepacz | 65 Tim Van Mieghem | 66 Vinod Jain | 68 Teo Husemann | 69 Ricardo Franco | 70 Paul Hutchinson

Digital Marketing:

17 Al Mina | 23 Dan Vega | 34 Matt Rocco | 52 Tamar Hela | 57 Josh Halpern | 66 Vinod Jain

Disruptive technologies:

01 Mark Smith | 17 Al Mina

Diversity, Equity & Inclusion:

62 Luiza Dreasher

E-Commerce:

57 Josh Halpern

Education:

02 Rachel Paling | 51 Zabeth Teelucksingh

Entrepreneurship:

03 Craig Handley | 05 Mo Cissé | 09 Eden Tadasse | 14 Eric Levine | 23 Dan Vega | 33 Adrian Kingwell | 50 Christine Gouchault | 53 Nadine Reichenthal | 55 Michael Klepacz | 58 Zoltan Vardy

Europe:

02 Rachel Paling | 11 Bill Kenney | 12 Tom Finn | | 25 Tom Fuller | 34 Matt Rocco | 39 Marion Rosenthal

Footwear (Athletic):

21 Gene McCarthy | 68 Teo Husemann

Fitness:

14 Eric Levine

Germany:

06 Joerg Kemkes | 18 Mas Sutherland | 35 Ellen Moran

Global Strategy:

48 Ramsey Pryor | 58 Zoltan Vardy | 54 Zach Person | 61 Rachel Carruthers | 63 Anna Schlegel | 65 Tim Van Mieghem | 66 Vinod Jain | 67 Victoria Pelletier | 68 Teo Husemann| 70 Paul Hutchinson

Global Trade:

11 Bill Kenney | 18 Max Sutherland | 22 Liz Nuñez | 29 Doug Bruhnke | 57 Josh Halpern | 60 Karina Sotnik | 61 Rachel Carruthers

Graphic Design:

10 Sol Asina

Hi-tech / IT:

07 Sophie Alcorn | 09 Eden Tadasse | 17 Al Mina | 24 Adi Patil | 33 Adrian Kingwell | 48 Ramsey Pryor | 49 Gunjan Bagla | 58 Zoltan Vardy | 60 Karina Sotnik

HR. Also see Leadership:

47 Michael Reddington

Human trafficking: See Trafficking:

70 Paul Hutchinson

Immigration:

07 Sophie Alcorn

India:

16 Mario Lanzarotti | 24 Adi Patil | 31 Chaz Austin | 49 Gunjan Bagla | 66 Vinod Jain | 67 Victoria Pelletier

International travel:

01 Mark Smith

Interpreting. See Translating:

IT. See High-tech:

Italy:

16 Mario Lanzarotti | 25 Tom Fuller

Kidnapping:

09 Eden Tadasse | 23 Dan Vega | 69 Ricardo Franco

Latin America:

03 Craig Handley | 10 Sol Asina | 22 Liz Nuñez | 26 Rocky Zapata | 40 Marion Rosenthal | 59 Danila Palmieri | 62 Luiza Dreasher | 65 Tim Van Mieghem | 68 Teo Husemann | 69 Ricardo Franco| 70 Paul Hutchinson

Law:

07 Sophie Alcorn

Leadership:

23 Dan Vega | 26 Rocky Zapata | 31 Chaz Austin | 42 & 43. Chris Smit and Peter van der Lende | 50 Christine Gouchault | 56 Kim Adele Randall | 65 Tim Van Mieghem | 67 Victoria Pelletier

Management:

11 Bill Kenney | 12 Tom Finn | 21 Gene McCarthy | 24 Adi Patil | 29 Doug Bruhnke | 31 Chaz Austin | 42 & 43. Smit and van der Lende | 67 Victoria Pelletier

Manufacturing:

55 Michael Klepacz | 65 Tim Van Mieghem | 69 Ricardo Franco

Marketing & Sales:

11 Bill Kenney | 14 Eric Levine | 19 Doug Handley | 21 Gene McCarthy | 24 Adi Patil | 41 Marion Rosenthal | 44 & 45 Cecile Israel | 46 Cynthia Dearin | 51 Zabeth Teelucksingh | 54 Zach Person | 56 Kim Adele Randall | 57 Josh Halpern | 58 Zoltan Vardy | 66 Vinod Jain | 68 Teo Husemann

Market Research:

25 Tom Fuller | 47 Michael Reddington

Media production:

39 Marian Rosenthal

Med-tech:

60 Karina Sotnik

Mexico:

03 Craig Handley | 68 Teo Husemann | 69 Ricardo Franco

Middle East:

20 Travis Johnson | 22 Liz Nuñez | 46 Cynthia Dearin

Mindset:

10 Sol Asina | 16 Mario Lanzarotti | 22 Liz Nuñez | 67 Victoria Pelletier

Nigeria. Also see Africa:

31 Chaz Austin

Non-profits:

09 Eden Tadasse | 15 Linda Lysakowski | 20 Travis Johnson

Poland:

55 Michael Klepacz

Product design:

48 Ramsey Pryor | 54 Zach Person | 66 Vinod Jain

Publishing:

08 Dave Chesson

Real State:

70 Paul Hutchinson

Russia:

21 Gene McCarthy

Sales. See Marketing & Sales.

Social Media. See Digital Marketing.

Sri Lanka:

08 Dave Chesson

Strategy. See Global Strategy.

Switzerland:

12 Tom Finn

Taiwan. See China & Taiwan.

Thailand:

23 Dan Vega

Trafficking:

70 Paul Hutchinson

Translating & Interpreting:

01 Mark Smith | 11 Bill Kenney | 23 Dan Vega

USMCA:

69 Ricardo Franco

UK:

25 Tom Fuller

Yachting:

28 Diane Byrne

Websites:

10 Sol Asina

Wine:

44 & 45 Cecile Israel

Rescuing 5,000 Victims from Sex Traffickers with Paul Hutchinson, Founder of the Child Liberation Foundation

Rescuing 5,000 Victims from Sex Traffickers with Paul Hutchinson, Founder of the Child Liberation Foundation

Summary: Episode 70
Paul Hutchinson, the primary investor and executive producer of the film Sound of Freedom which is a composite of various true stories, played a critical role in the rescue of over 120 victims in Colombia from child trafficking organizations. That event inspired him to start the Child Liberation Foundation, an organization actively involved in the fight against child trafficking, a form of modern slavery which engulfs over 10 million children worldwide….

Advantages of Mexico, with Ricardo Franco Romo of PRODENSA

Advantages of Mexico, with Ricardo Franco Romo of PRODENSA

Summary: Episode 69
Ricardo Franco Romo, Global Commercial Director of PRODENSA, explains the many advantages of setting up operations in Mexico, a significant investment destination for US and foreign companies due to its strong economy, stable macroeconomic factors and vastly improved infrastructure. In 2023, Mexican exports were $500 billion with 86% coming to the US. Ricardo also shares the many special bonuses that employees receive; issues of corporate…

Reebok and other Global Brands in Mexico with Teo Husemann

Reebok and other Global Brands in Mexico with Teo Husemann

Summary: Episode 68
Teo Husemann, the head of Reebok in Mexico, shares his experiences with a global strategy and local execution. He explains how Reebok’s marketing is similar to the US but has different channels, e-commerce, and seasonality. Marketing issues involve distribution; segmenting for each channel; pricing; different user experiences among Addias, ASICS and Reebok; the uncertainty of duties and taxes, and political considerations. Having…

Breaking Norms to Achieve Success with Victoria Pelletier, CEO of Unstoppable You

Breaking Norms to Achieve Success with Victoria Pelletier, CEO of Unstoppable You

Summary: Episode 67
Running large departments for Fortune 100 companies at home and abroad, Victoria Pelletier, a CEO by age 41, breaks norms and molds to achieve desired outcomes … while explaining why she is not conforming. At her large and complex companies, she motivates her teams by asking what challenge they are solving and what success looks like for each person …. In essence, reshaping the way companies deliver services for clients and empowering…

Global and Digital Marketing Strategies and more, with Vinod Jain

Global and Digital Marketing Strategies and more, with Vinod Jain

Summary: Episode 66
How have companies developed a global strategy which includes various marketing channels such as R&D; manufacturing; marketing; and distribution, including online sales? Digital marketing is more focused on product, price, promotion, location, and customer experience, all of which are elements within a company’s control. Vinod Jain shares examples of standardized products, including Activia probiotic yogurt and Nestlé’s Nescafe, where…

Revitalizing companies in the US and abroad with Tim Van Mieghem of ProAction Group

Revitalizing companies in the US and abroad with Tim Van Mieghem of ProAction Group

Summary: Episode 65
Awareness. Acceptance. Action. These are the three steps to implement corporate changes as explained by Tim Van Mieghem, the co-founder of the ProAction Group, a Chicago-based consultancy that revitalizes stale or stagnant private equity companies in the US and abroad to dramatically increase their productivity. With over 800 consulting assignments, Tim focuses on manufacturing challenges in Latin America and Asia. Creating efficiencies and…

China: The Insider’s View with Gabor Holch

China: The Insider’s View with Gabor Holch

Summary: Episode 64
Based in Budapest and Shanghai and speaking fluent Mandarin, Gabor Holch has over 20 years’ experience as an expatriate with a true insider’s view of China. He explains reasons for Chinese government policies that seem erratic or ill-conceived to Westerners, how Communist Party officials also seek the success of companies in their purview, how to obtain financing, the most effective way for foreign firms to gain “guanxi” (connections or relationships)…

Global Strategies for a Global Platform: Anna N. Schlegel, Vice President at Procore Technologies

Global Strategies for a Global Platform: Anna N. Schlegel, Vice President at Procore Technologies

Summary: Episode 63
California-based Anna Schlegel presents a sterling example of tech issues involved in globalizing Procore, a mega software platform used for managing over 1 million construction projects in over 190 countries and localized into many languages. Anna describes the general principles for developing a global strategy; the meticulous details to coordinate mammoth upgrades and changes to ensure safety and regulatory compliance at local…

DEI in the US and Overseas, and Brazil: Luiza Dreasher of Mastering Cultural Differences

DEI in the US and Overseas, and Brazil: Luiza Dreasher of Mastering Cultural Differences

Summary: Episode 62
As President and CEO of Minnesota-based Mastering Cultural Differences, Luiza Dreasher has over 20 years’ experience in the areas of diversity, equity, inclusion (DEI), and cultural competence. With Whites projected to be the minority in the US by 2045, Luiza explains the economic benefits of implementing DEI programs in all organizations … resulting in more customers and more sales. While some employees may feel threatened, she emphasizes…

Global Platform Partnerships: Rachel Carruthers of Canva

Global Platform Partnerships: Rachel Carruthers of Canva

Summary: Episode 61
As the Global Platform Partnerships lead of Australia-based Canva, a worldwide design platform with users from over 190 countries, California-born Rachel Anne Carruthers discusses Canva’s global blueprint and how they tailor their marketing strategies to specific countries or regions such as India and Indonesia. She explains how culture affects users’ design experience and platform behavior, ethical dilemmas about incorporating certain icons and…

Bringing Bioscience and MedTech Firms to the U.S.: Karina Sotnik, CEO of WorldUpstart

Bringing Bioscience and MedTech Firms to the U.S.: Karina Sotnik, CEO of WorldUpstart

Summary: Episode 60
The US is one of the world’s most difficult markets to enter and navigate, particularly for biosciences and MedTech firms. But it is also among the most lucrative if done correctly. Karina Sotnik of Philadelphia-based WorldUpstart explains the many issues that even the most seasoned global executives don’t realize: venture funding, regulations, managing the 52 possible governments to deal with, the huge amount of competition, talent acquisition…

Brazil. Not for Beginners. With Danila Palmieri of Connect Solutions

Brazil. Not for Beginners. With Danila Palmieri of Connect Solutions

Summary: Episode 59
Brazil, the world’s fifth-largest country by size and population, is a huge market full of opportunities. It is not the easiest market to penetrate. Atlanta-based, Brazilian native Danila Palmieri presents critical issues of the country’s culture starting with what you may ask when interviewing employees, to the importance of establishing personal relationships, labor laws, leadership, and ways that Brazilian businesses adopt strategic planning. Danila also…

Focused Offers, Structured Processes, and Executing Targets: Zoltan Vardy and The Launch Code

Focused Offers, Structured Processes, and Executing Targets: Zoltan Vardy and The Launch Code

Summary: Episode 58
US-born and London-based Zoltan Vardy has closed more than $2 billion in sales over the last 30 years, mainly in the TV industry and for hi-tech, entrepreneurial, B2B startups in over 25 countries. He joins us today to share his process for generating recurring revenues and scaling sales globally by applying his sales and marketing blueprint called The Launch Code. Zoltan’s business development approach is built on focusing your offer and message…

E-Commerce, Cross-border trade, and China: Joshua Halpern of Getting to Global

E-Commerce, Cross-border trade, and China: Joshua Halpern of Getting to Global

Summary: Episode 57
As a former American commercial diplomat in Beijing to facilitate US-China trade, Joshua Halpern presents a wealth of insights about e-commerce companies and the many factors they must consider to operate worldwide. But with the abundance of support companies that handle all of issues, the process has become far faster and easier. Josh also presents ways that companies find overseas venture partners when they have no previous experience…

Turning Leaders into Global Talent Magnets, with Kim-Adele Randall of Authentic Achievements

Turning Leaders into Global Talent Magnets, with Kim-Adele Randall of Authentic Achievements

Summary: Episode 56
London-based Kim-Adele Randall has spent over 25 years transforming professionals so their businesses can reach the next level of global growth. Her experience and lessons have built unstoppable sales teams for multi-million dollar / pound companies, and leaders who naturally draw talent. Kim explains why asking “why” questions is very detrimental, how to rephrase them for positive outcomes, how to focus on facts rather than emotions, learning through stories, how facial expressions are universal even …

US Entrepreneurship in Poland: Michael Klepacz of Natural Materials Unlimited

US Entrepreneurship in Poland: Michael Klepacz of Natural Materials Unlimited

Summary: Episode 55
What are some challenges for an American to establish a manufacturing facility in Poland, a country more risk-averse than most? Michael Klepacz uses the advantages of a low-cost country to pay 20% more than the minimum wage but illustrates the sometimes lack of personal responsibility, the “good enough” mentality, “not connecting the dots” and the “ghosts of Communism.” Nevertheless, he would rather be nowhere else and in a country with…

Keys to Taking Products Abroad with Zach Person of Borderless Business Solutions

Keys to Taking Products Abroad with Zach Person of Borderless Business Solutions

Summary: Episode 54
When taking products abroad or when bringing overseas products here, certain principles apply. Zach Person explains experienced foreigners’ misconceptions about the US … even if they think they know they know the US well. Zach highlights the importance of using qualified reps and distributors, understanding regional differences in all countries, localizing product content and translating it, how many years to commit, the process for smaller companies, the…

Coaching Entrepreneurs in Developing Countries with Nadine Reichenthal

Coaching Entrepreneurs in Developing Countries with Nadine Reichenthal

Summary: Episode 53
With her extensive background training entrepreneurs in developing countries, Switzerland-based Nadine Reichenthal presents many fascinating stories about business in Bangladesh, Malaysia, Kenya, Benin, and Burkina Faso to China, Israel, and Ethiopia. Which two countries are the perfect test markets for many new products? Why is primary market research harder in certain Asian countries? From shoes and chocolate to credit cards and colors, what primary…

Social Media, the Chinese, Americans, and Goldfish. Digital Media writing with Tamar Hela

Social Media, the Chinese, Americans, and Goldfish. Digital Media writing with Tamar Hela

Summary: Episode 52
Bali-based digital media writer Tamar Hela hails from California, has worked and taught in Shanghai, and served clients around the world. In this episode, Tamar explains why persuasive writing needs to tell stories and evoke emotions; compares Chinese learning and writing styles; and presents four ways that Chinese social media writing styles differ from those of Americans or the French, tips for writing for global audiences, and ways to…

How to Market a Global City with Zabeth Teelucksingh, President of the Global Philadelphia Association

How to Market a Global City with Zabeth Teelucksingh, President of the Global Philadelphia Association

Summary: Episode 51
What does it take to market an entire city vs. a company or product? Ms. Zabeth Teelucksingh is President of the Global Philadelphia Association through which she helped obtain the designation of Philadelphia as a World Heritage City. Home of the United States’ most famous UNESCO world heritage site, Zabeth explains that a globally-centered region increases knowledge of workers and real estate values and encourages educators and…

Women Entrepreneurs and Leaders with Christine Gouchault, author of Business Mum

Women Entrepreneurs and Leaders with Christine Gouchault, author of Business Mum

Summary: Episode 50
How can female entrepreneurs manage their businesses and their families at the same time? How do companies sell to many nationalities with the same product or service? Denmark-based Christine Gouchault, the author of Business Mum [“Business Mom” for Americans] and a major sales director and coach, explains how non-subsidized women are usually more successful, and shows sales methods for various countries and communication…

Booming Business in the New India with Gunjan Bagla of Amritt, Inc.

Booming Business in the New India with Gunjan Bagla of Amritt, Inc.

Summary: Episode 49
Now the world’s fifth largest and fastest growing economy, India has become the major alternative to China and specializes in “friendshoring,” placing overseas operations in friendly countries. Gunjan Bagla, CEO of the California consultancy Amritt Inc., describes the billions of dollars being earned by biotech and hi-tech firms such as Medtronic, Apple, Dell, IBM, Honeywell and Oracle. More diverse than the US, Gunjan describes how India has become an …

Major Issues in Global Software Development: Ramsey Pryor of Port of Entry Partners

Major Issues in Global Software Development: Ramsey Pryor of Port of Entry Partners

Summary: Episode 48
While most US companies’ focus is domestic, most US software firms derive at least 60% of their revenues abroad. Ramsey Pryor, the founder of California-based Port of Entry Partners, guides software firms into international markets, highlighting successes and pitfalls. Ramsey explains software companies’ traditional (“waterfall”) and contemporary (“agile”) methods of product development, and presents issues about adaptation, globalization, internationalization, and having global support teams … as well as critical questions around product acculturation which many…

The Disciplined Listening Method with Michael Reddington, President of InQuasive

The Disciplined Listening Method with Michael Reddington, President of InQuasive

Summary: Episode 47
How do you get people to reveal their true intentions and their true motivations during sales negotiations, interviews, or even interrogations? Michael Reddington, the CEO of InQuasive, has worked in over 50 countries teaching these techniques. Ultimately, he says, it is about saving face, establishing credibility and trust, and knowing the primary goal. How to get there becomes the issue. While he taps into the universality of human experience, he also talks…

Determining the most Viable Overseas Markets with Cynthia Dearin, Founder of Dearin & Associates

Determining the most Viable Overseas Markets with Cynthia Dearin, Founder of Dearin & Associates

Summary: Episode 46
As a global business strategist, Australia-based Cynthia Dearin has a process that helps companies determine the most viable overseas markets to enter and a series of steps to enter them. While “overnight success” can take ten years and a minimal commitment of three, she emphasizes that “simple scales and complex fails.” In this episode, Cynthia discusses her long experience in Arab countries, whether being a young female was a detriment there…

The China Wine Market with the Wine Lady, Cecile Israel
Part 2: How wine marketing and consuming differ from the West’s

Summary: Episode 45 – Part 2
France-born Cecile Israel, “Ceci The Wine Lady,” expands upon her experiences starting a wine marketing firm in China. In this episode, she explores the importance of branding and influencers, China’s domestic wine industry, the country’s pragmatic approach to doing business, wine pricing, why “wine” may not really be wine, how wine consumption practices differ from the West’s, wine pairing, dominance of online wine buying, and etiquette at restaurant meals…

The China Wine Market with the Wine Lady, Cecile Israel
Part One: Guanxi, apps, branding and more.

Summary: Episode 44 – Part 1
How did a young French woman build a wine business in China when she didn’t speak the language or know anyone when she started? Cecile Israel, who became known as Ceci The Wine Lady, presents her fascinating professional background and desire to bring wine to a wide audience. With marketing methods very different from the West’s, she also elaborates the in-depth role and centrality of “Guanxi,” the importance of branding, the use of …

Inter-Cultural Management with Chris Smit and Peter van der Lende, of Culture Matters
Part 2: Stereotyping, Trial & Error, Dealing with failure, and Melding hostile nationalities

Summary: Episode 43 – Part 2
Part two of our two-part series with Chris Smit and Peter Van der Lende. How do you meld people from different nationalities into one corporate culture? How accurate are stereotypes by which we all initially judge? How can people from hostile countries work together in one company? Which countries generally have open vs. top-down communication styles …. except when they don’t? How do you get people from collectivist cultures to communicate…

Multi-cultural Management: Chris Smit and Peter van der Lende of Culture Matter
Part 1: Creating a multinational corporate culture and Open vs. top-down communication styles

Summary: Episode 42 – Part 1
How do you meld people from different nationalities into one corporate culture? How accurate are stereotypes by which we all initially judge? How can people from hostile countries work together in one company? Which countries generally have open vs. top-down communication styles …. except when they don’t? How do you get people from collectivist cultures to communicate in more open cultures? Chris Smit and Peter van der Lende…

Producing International Documentaries: Marion Renk-Rosenthal of Renk-Rosenthal Media Production
Part 3: Product placement, Advertising, and Tour groups’ cultural challenges

Summary: Episode 41 – Part 3
Part Three of our three-part series with Marion Renk-Rosenthal. Marion explains how she navigates the politics of both state-run and private media companies. There are different rules to follow, and there are pros and cons for both. The world is changing, and the younger generation has a different mindset. Marion explains how the world of documentary filmmaking is changing…

Producing International Documentaries: Marion Renk-Rosenthal of Renk-Rosenthal Media Production
Part 2: Latin America, the Philippines, Relationships and Taboo Subjects

Summary: Episode 40 – Part 2
Documentaries are a tool to change the world, but certain rules must be followed. Some countries have taboo subjects that could lead to legal ramifications. Choosing a topic is a large part of the process as is whether a budget for security is included. Marion explains the do’s and don’ts of working in Latin America, Poland, and the Philippines as well as subjects and filming methods that appeal to Europeans vs. Americans…

Producing International Documentaries: Marion Renk-Rosenthal of Renk-Rosenthal Media Production
Part 1: Four countries’ business and social practices.

Summary: Episode 39 – Part 1
Documentaries are a tool to change the world. Marion tells the story of Corky, an Orca from British Columbia, and the discovery of long-buried historical site, the Lost White City in Honduras. As she creates these documentaries, she navigates the rules of private and state-run media. She also explores social, business and cultural norms in the US, the UK, France, Germany and Luxembourg, with critical do’s and don’ts in each country…

Africa Transformations and Opportunities: Dr. Komi Klu of EMIGROUP
Part 3: When fees are not bribes. Etiquette. Marketing to the masses.

Summary: Episode 38 – Part 3
Where can foreign investors earn 10x the ROI than in the US and have immediate access to 400 million people in one part alone? A. Africa, the “virgin territory,” is ripe for all kinds of investments. Dr. Komi Klu, President of EMIGROUP [Emerging Markets Invest Group] which operates in 30 markets, presents little-known opportunities…

Africa Transformations and Opportunities: Dr. Komi Klu of EMIGROUP
Part 2: US/China perceptions. Electricity. Shifting into finished products.

Summary: Episode 37 – Part 2
Where can foreign investors earn 10x the ROI than in the US and have immediate access to 400 million people in one part alone? A. Africa, the “virgin territory,” is ripe for all kinds of investments. Dr. Komi Klu, President of EMIGROUP [Emerging Markets Invest Group] which operates in 30 markets, presents little-known opportunities…

Africa Transformations and Opportunities: Dr. Komi Klu of EMIGROUP
Part 1: Overlooked Advantages. Online registrations. Refuting requests for bribes.

Summary: Episode 36 – Part 1
Where can foreign investors earn 10x the ROI than in the US and have immediate access to 400 million people in one part alone? A. Africa, the “virgin territory,” is ripe for all kinds of investments. Dr. Komi Klu, President of EMIGROUP [Emerging Markets Invest Group] which operates in 30 markets, presents little-known opportunities…

German vs. US Communication Styles: Dr. Ellen Moran of Leadership Dialogues

German vs. US Communication Styles: Dr. Ellen Moran of Leadership Dialogues

Summary: Episode 35
Cultural communication assumptions can short-circuit or advance business deals. St. Louis-based Dr. Ellen Moran demonstrates how German vs. American assumptions differ and how to integrate questions, statements and listening that forward the action in both directions. The same methods can be applied when interacting…

LinkedIn methods for overseas market entry: Matt Rocco of Mojo Global

LinkedIn methods for overseas market entry: Matt Rocco of Mojo Global

Summary: Episode 34
Using Linked In technology as a sales-generation tool normally works the same worldwide. Except where it doesn’t. Matt Rocco, VP of Sales at Mojo Global, describes market-entry issues involving Canada and the UAE, and reasons why this kind of technology is not as readily accepted in other countries.

How to Grow a Hi-tech Business in Southern Asia: Adrian Kingwell of Mezzo Labs

How to Grow a Hi-tech Business in Southern Asia: Adrian Kingwell of Mezzo Labs

Summary: Episode 33
Hong Kong, Singapore, Malaysia, and Indonesia. Adrian Kingwell, CEO of the analytics firm Mezzo Labs in London, speaks about the many fascinating issues of building a business in Asia. These include China’s absorbing HK, the impact on staffing, and international companies’ exodus from the territory. While he says…

Cultural Challenges while Teaching ESL: Andrew Weiler of English Confidence Unlocked

Cultural Challenges while Teaching ESL: Andrew Weiler of English Confidence Unlocked

Summary: Episode 32
Andrew Weiler, of English Confidence Unlocked in Australia, shares how his own immigrant parents’ journey with English as a Second Language (ESL) inspired him to help others. Andrew moved from a job in Economics to become an ESL teacher, mainly working with Southeast Asians, Chinese and Japanese. He explains how…

India, Nigeria, Leadership and Management. Lessons from Dr. Chaz Austin

India, Nigeria, Leadership and Management. Lessons from Dr. Chaz Austin

Summary: Episode 31
Dr. Chaz Austin, with his decades of experience, describes many keys to working with executives in two major countries. “Structured like a brick,” India is a very top-down, hierarchical business structure in which “kissing up to the boss” is the main way to gain titles, gain promotions, and gain more money. Unlike a participatory…

CPA services with international clients with Michael Markiewicz of Markiewicz Enterprises, LLC.

CPA services with international clients with Michael Markiewicz of Markiewicz Enterprises, LLC.

Summary: Episode 30
Michael Markiewicz of Markiewicz Enterprises, LLC joins us to share his focus on asset protection, consulting services, and CPA services. One of his noteworthy charity projects is in Malawi. Michael shares how the life of William Kamkwamba inspired him to make changes in his life. Michael also explains the CPA point of…

Embracing Change, Transforming Lives. Doug Bruhnke, Founder and CEO of the Global Chamber®

Embracing Change, Transforming Lives. Doug Bruhnke, Founder and CEO of the Global Chamber®

Summary: Episode 29
As head of the Global Chamber®, at least halfway to 525 chapters worldwide, Founder and CEO Doug Bruhnke shares his 35 years of global business experience. Starting his career as a chemical engineer with Dupont, Doug broke barriers getting the Japan office to hire its first female sales rep, explores how multicultural teams…

Diane Byrne of MegayachtNews.com

Diane Byrne of MegayachtNews.com

Summary: Episode 28
Diane Byrne tells stories based on her experiences as a highly respected yachting journalist in the global cruise business. Diane explains how to combine the various cultures, languages, and nations with multinational crews from all over the world, the majority primarily from Western nations, and English as a second or third…

Clearer Multicultural Comprehension: Victoria Rennoldson of Culture Cuppa

Clearer Multicultural Comprehension: Victoria Rennoldson of Culture Cuppa

Summary: Episode 27
Victoria Rennoldson shows international professionals how to become communication and culture confident to impact their results, performance and career growth. She is the founder of Culture Cuppa, and an expert speaker and writer on communication and culture, and has been featured by the Global Chamber, Roehampton University, the Focus international network, the Immigration Industry Association, and Facebook expats group…

Latin America and Leadership with Rocky Zapata

Latin America and Leadership with Rocky Zapata

Summary: Episode 26
Family, Food, Faith and Fiestas. Community and Connections. These are the primary values of Latin America that enable people to manage daily life in spite of massive corruption, top-down business culture, and dictatorial or autocratic but democratic-appearing governments. While people emulate US leadership styles…

Where is your next billion coming from?: Tom Fuller of Fluent Research

Where is your next billion coming from?: Tom Fuller of Fluent Research

Summary: Episode 25
Italy. China. Taiwan. SE Asia. The UK. Market research is often critical for companies to know how to tweak products or gauge receptivity when a new venture is launched. Yet the method of conducting the research and generating actionable results, whether B2B or B2C, often makes a major difference in its…

A Bridge with India: Adi Patil of StartItUpNYC

A Bridge with India: Adi Patil of StartItUpNYC

Summary: Episode 24
Starting with exposure to 42 nationalities at the Anglo-American School in Moscow, American-born Adi Patil now bridges the US and India as Co-CEO of StartItUpNYC, an established mobile app and IT company with teams in both countries. Adi discusses how teams operate in India; differences in both countries’ marketing…

Lessons from a Global-Billionaire Mentee: A talk with Dan Vega

Lessons from a Global-Billionaire Mentee: A talk with Dan Vega

Summary: Episode 23
Mentored by an anonymous billionaire and having helped grow many companies into profitable, multi-million dollar enterprises, Dan Vega answers many questions dealing with business in all continents: How to work in countries where bribery is common, how Class B and C celebrities (such as Tony Robbins) made it big abroad…

How World Mindsets affect Business Success: Dr. Liz Nuñez of Pivot Rx

How World Mindsets affect Business Success: Dr. Liz Nuñez of Pivot Rx

Summary: Episode 22
China, the Arab world, Nicaragua and more. Having worked with clients in 62 countries, Dr. Liz Nuñez owns the international consultancy Pivot Rx that helps overseas businesses enter the US and English-speaking markets. Her interview presents a wealth of amazing knowledge about global mindsets and business practices…

The Guru of Athletic Footwear: Gene McCarthy and Global Expansion

The Guru of Athletic Footwear: Gene McCarthy and Global Expansion

Summary: Episode 21
Gene McCarthy, the former President/CEO of ASICS Americas, has held major executive and C-suite positions at all the major athletic footwear companies: Nike, Jordan, Under Armour, Rebook, Timberland and Merrell. His unique wisdom in expanding these companies’ worldwide sales includes why branding trumps selling…

America’s #4 Podcast: Travis Johnson of the Nonprofit Architect

America’s #4 Podcast: Travis Johnson of the Nonprofit Architect

Summary: Episode 20
How do you go from trailer parks and foster homes to having the fourth-most popular podcast in the U.S.? Travis Johnson pioneered the Nonprofit Architect podcast with celebrities, consultants and business people teaching how nonprofits and other enterprises can generate lucrative income. With a listenership in all 50 states…

Culture and Needed Knowledge. Doug Hartley of Focus Asia Marketing

Culture and Needed Knowledge. Doug Hartley of Focus Asia Marketing

Summary: Episode 19
Cosmetics, Culture and Canada. Within a few years, 66% of the world’s middle-income earners will be in East Asia, making exports important for companies of all sizes. And blunders in etiquette can doom ventures there before they even begin. Doug Hartley of Focus Asia Marketing in Calgary, Alberta explores many topics…

US Imports, Africa and Germany: Max Sutherland of WTC Atlanta

US Imports, Africa and Germany: Max Sutherland of WTC Atlanta

Summary: Episode 18
How did Chase Manhattan dramatically increase its sales in Africa? What happens if a simple feather is not declared on a cargo manifest? How did KPMG win a contract with Germany’s SAP? Max Sutherland, head of the World Trade Center Atlanta, presents many funny and serious issues ranging from the French…

The Fourth Industrial Revolution and Leapfrogging to Prosperity: Al Mina of Faceconomics

The Fourth Industrial Revolution and Leapfrogging to Prosperity: Al Mina of Faceconomics

Summary: Episode 17
The Fourth Industrial Revolution and Emerging and Frontier markets such as Moldova, Palestine, Madagascar and Timor Leste. Technology such as the internet, social media, smart phones and even smart watches are enabling left-behind countries to leapfrog past traditional models of development and learn…

Hidden Hindrances to Global Success: Mario Lanzarotti of Next Level Minds LLC

Hidden Hindrances to Global Success: Mario Lanzarotti of Next Level Minds LLC

Summary: Episode 16
Italy. Germany. China. India. South Africa. Mario Lanzarotti, former co-founder of the custom-shoe company Awl & Sundry and currently a top mindset coach (Next Level Minds LLC), presents amazing stories about his global experiences — Traditional values at work in Italy, why many Indian families are not proud of their…

Door-knocking and Boards: Foreign Fundraising Fundamentals with Linda Lysakowski

Door-knocking and Boards: Foreign Fundraising Fundamentals with Linda Lysakowski

Summary: Episode 15
Nonprofits are businesses with different requirements, tax status, and purposes. When raising money for nonprofits globally, what issues are encountered? Linda Lysakowski, one of just around 100 Advanced Certified Fund Raising Executives (ACFRE), presents some fundraising fundamentals which Americans may not think of and…

Manifesting Millions: Eric Levine of Gold’s Gym, 24-Hour Fitness and California Fitness

Manifesting Millions: Eric Levine of Gold’s Gym, 24-Hour Fitness and California Fitness

Summary: Episode 14
How do you build a billion-dollar fitness empire, especially in East Asia, when women don’t like to sweat and men don’t like to work out? Eric Levine, owner of Gold’s Gyms, 24-Hour Fitness, and California Fitness presents amazing marketing and branding strategies; successes and blunders; real estate lessons; cautions about…

Correct Cultural Cues: Lanie Denslow of World Wise Intercultural Training & Resources

Correct Cultural Cues: Lanie Denslow of World Wise Intercultural Training & Resources

Summary: Episode 13
Onboarding an Italian with a trip to a US winery, toasting the correct official in China, and agreeing to a dinner even when you are tired. Lanie Denslow, the CEO of World Wise Intercultural Training & Resources, shares many insights about cultural do’s and don’ts that can determine business success or failure. While many…

Global Business Coaching Challenges and Issues: A talk with Tom Finn of Leggup

Global Business Coaching Challenges and Issues: A talk with Tom Finn of Leggup

Summary: Episode 12
When coaching business leaders in 20 countries and ten languages, issues surely arise. Tom Finn, CEO of LeggUp, an international coaching platform, explores management styles and issues in Canada, Switzerland (Do you know about dining etiquette?), India/Asia and Europe, and cultural challenges across the world. Yet…

Inbound Inconsistencies: Bill Kenney of MEET and Soft Land Partners

Inbound Inconsistencies: Bill Kenney of MEET and Soft Land Partners

Summary: Episode 11
Bringing European, Asian and Australian companies to the US, Bill Kenney, founder of MEET and Soft Land Partners, discusses communication issues, misunderstandings and disconnects with some inbound clients. Among these issues are top overseas executives’ lack of delegation and empowerment their changing…

Design with a Global Mindset: Sol Alsina of Mundoh Digital, Argentina

Design with a Global Mindset: Sol Alsina of Mundoh Digital, Argentina

Summary: Episode 10
Ms. Sol Alsina owns an all-female branding and design firm in Buenos Aires where understanding the psychology and feelings behind the brand are essential to create a client’s website and positioning. With clients in Argentina, the US and Europe, some cultural issues have centered around Americans’ bottom-line pricing…

From Refugees to Valued Employees: Eden Tadesse and Ethiopia-based Invicta

From Refugees to Valued Employees: Eden Tadesse and Ethiopia-based Invicta

Summary: Episode 9
Ms. Eden Tadesse, only 25, introduces Ethiopia-based Invicta, an amazing and award-winning global nonprofit (a business in a different format) that links refugees worldwide with online training and remote job opportunities, often in IT and cybersecurity. Exploring cultural differences such as time and communication styles…

Admiral Games and Sri Lanka: Interview with Dave Chesson of Kindlepreneur

Admiral Games and Sri Lanka: Interview with Dave Chesson of Kindlepreneur

Summary: Episode 8
After living in five countries, selling US weapons through the Office of Defense Cooperation, speaking fluent Mandarin, and with businesses in Sri Lanka, Dave Chesson now leads Kindlepreneur, top-rated by Amazon to teach people how to self-publish and market their own books. His Navy experience is full of stories of…

Bridging Cultures: US Tech Immigration with Sophie Alcorn

Bridging Cultures: US Tech Immigration with Sophie Alcorn

Summary: Episode 7
Incredible innovations, emerging technologies, and entrepreneurship. Impostor syndrome, trauma and major cultural differences presenting yourself. These are some of the issues explored by Sophie Alcorn, owner of the top start-up immigration law firm in Silicon Valley as she helps bring tech innovators to the US “in the national…

Expanding to Germany: A talk with Joerg Kemkes

Expanding to Germany: A talk with Joerg Kemkes

Summary: Episode 6
Joerg Kemkes provides over 25 years of tax consultancy in the areas of international tax, transfer pricing, real estate taxation, and tax compliance. He has been a Partner with Rueter und Partner for more than 23 years as a “Steuerberater” [similar to a U.S. CPA focused on tax law] and is an expert in German-related international tax matters. Joerg Kemkes’ success includes representing companies in matters ranging from full tax advisory…

US vs. African Business: Interview with Mo Cissé

US vs. African Business: Interview with Mo Cissé

Summary: Episode 5
Mr. Mo Cissé, who came to the US at age 12 from Guinea in West Africa, aims to become the global leader in sustainable fashion through his online company, Meraki Allure, LLC. In contrast with the US, Mo explains how Africa offers faster turnarounds, faster partnerships and far fewer legal constraints, all based on a handshake…

Evolving in the International Finance, Banking and Music businesses. Lessons from Jon Pedersen.

Evolving in the International Finance, Banking and Music businesses. Lessons from Jon Pedersen.

Summary: Episode 4
Jon Pedersen is a corporate finance professional with around 30 years of experience in finance, technology, and operations. He has worked in banking media & entertainment, and is now the CFO of HealthPlanOne, a growing company in the Medical distribution sector…

Beach Breaks and Battered Women: International Business in Mexico and Belize with Craig Handley

Beach Breaks and Battered Women: International Business in Mexico and Belize with Craig Handley

Summary: Episode 03
Battered women and Beach breaks. Who would have thought that those are major problems in international business? Craig Handley, CEO of ListenTrust, a $150M call center company, talks about many cultural and business challenges working in Mexico and Belize. These include motivators for weekend work…

Neuroheart Education and Adaptation: Doing Business in Europe with Rachel Paling

Neuroheart Education and Adaptation: Doing Business in Europe with Rachel Paling

Summary: Episode 02
Neuroheart Education. Languages. Cultures. Adaptation. Flexibility. European business. These are some of the themes explored in our podcast with Rachel Paling, director of Efficient Language Coaching Global SLU as she has trained almost 1200 coaches across 70+ countries. She is now developing Neuroheart Education for…

Disruptive Technologies, World Travel, Adapting and Mentoring: International Business

Disruptive Technologies, World Travel, Adapting and Mentoring: International Business

Summary: Episode 01
Adventure. Exploring. Ask. Be humble. Enjoy. These are some of the insights that Mark S A Smith presents in his podcast on doing International Business in 54 countries over 42 years … with tips about foods, meetings, interpreters and learning quickly how to behave abroad…

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