Newsletter

Inuktitut, Tongan and Twi… Oh Yes

As you’re aware, we at Auerbach International translate documents, videos, websites and software and have done so for 30 years. We pride ourselves on handling any request and, frankly, some are pretty unique. Have you ever heard of Inuktitut? It’s a native Inuit language in Alaska and the Yukon. After getting a request for Inuktitut, our extensive network of… Continue reading

How to Talk when you can’t Speak

Most people, from presidents to press corps, are unaware that spoken communication is called interpreting while written communication is called translating. Traditionally, when speakers of two different languages meet, they have needed a human interpreter to bridge the communications gap. Human interpreters are still critical in most situations, especially for technical conferences, business meetings, trials,… Continue reading

Why we don’t always follow instructions

Traditionally, the motto in US business is that the client is always right. At Auerbach International, we take a slightly different approach: The client is always right. Except when he or she isn’t. While we always strive to follow client instructions, we also need to balance how to deliver the highest quality translations with no errors or… Continue reading