Podcast
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Bringing Bioscience and MedTech Firms to the U.S.: Karina Sotnik, CEO of WorldUpstart
Summary: Episode 60
The US is one of the world’s most difficult markets to enter and navigate, particularly for biosciences and MedTech firms. But it is also among the most lucrative if done correctly. Karina Sotnik of Philadelphia-based WorldUpstart explains the many issues that even the most seasoned global executives don’t realize: venture funding, regulations, managing the 52 possible governments to deal with, the huge amount of competition, talent acquisition...
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Brazil. Not for Beginners. With Danila Palmieri of Connect Solutions
Summary: Episode 59
Brazil, the world’s fifth-largest country by size and population, is a huge market full of opportunities. It is not the easiest market to penetrate. Atlanta-based, Brazilian native Danila Palmieri presents critical issues of the country’s culture starting with what you may ask when interviewing employees, to the importance of establishing personal relationships, labor laws, leadership, and ways that Brazilian businesses adopt strategic planning. Danila also...
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Focused Offers, Structured Processes, and Executing Targets: Zoltan Vardy and The Launch Code
Summary: Episode 58
US-born and London-based Zoltan Vardy has closed more than $2 billion in sales over the last 30 years, mainly in the TV industry and for hi-tech, entrepreneurial, B2B startups in over 25 countries. He joins us today to share his process for generating recurring revenues and scaling sales globally by applying his sales and marketing blueprint called The Launch Code. Zoltan's business development approach is built on focusing your offer and message...

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