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Wrong Dialects and English Bloopers: What Not to Do

Correct communication involves more than simply rendering words into another language. It also involves converting cultural concepts … which AI alone and ChatGPT do not do. Another key is to ensure using the correct dialect since countries speak and write the same language differently. For example … For an advertising firm serving the Brazil National Tourism agency,… Continue reading

Hungry Guards, Angry Horns, Confused and Illiterate and Safety Holes – it’s Friday Funnies

Here we are in mid-May. We've already celebrated Cinco de Mayo and Mother's Day, and still have Memorial Day ahead of us. May is the gateway month with Memorial Day weekend signaling the beginning of summer. But the official start of summer actually occurs on the summer solstice in the Northern Hemisphere. This year, June… Continue reading

A Blushing Lobby, A Lobster Plane, Avoid the Manager, Ass-pirational Travel – Friday Funnies is Here

April returns spring to us. The name April likely originated from the Latin word "Aprilis". The reason the Romans choose "Aprilis" could be associated with the Latin word "aperire", which means "to open" (symbolizing the budding of flowers in spring.) Or it may have originated from the Etruscan form of the Greek goddess Aphrodite, named… Continue reading